Ideal Standard

We believe that people should have their ideal bathroom, whatever that means to them, as standard. We've been creating quality bathrooms for over a 100 years. It's what we do. From basins to baths, toilets to taps.

When it comes to designing, manufacturing and configuring bathrooms we know a thing or two. We understand that the bathroom is more important than ever – an untapped space. A place to sit with a glass of wine, to relax, play, transform, refresh and rejuvenate. A room that can evolve from a functional to a living space.

We know that people are excited about the possibilities for their bathrooms but they need help to create their best bathroom solution – or in other words their 'real ideal' bathrooms are challenging spaces: what excites us is helping people to translate their visions into reality.

Brochure Download

Download the latest Ideal Standard Bathroom products brochure


Browse some inspirational bathroom images from Idela Standard


View our complete range of Ideal Standard bathroom products